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Caples Awards 2023 Bronze
Don't Waste Your Weird
problem
Many young people don't see Advertising as an option or even know it exists as a career.
insight
Many of the best ads are born from a very weird idea. Many creative people have these ideas but don’t realise how useful they can be.
solution
Get people using their weird ideas to make ads and give them a taste of what the job is like.
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